Qantas and Accor have struck up what many frequent flyers will consider to be a perfect match, even if it won't take wing until the middle of 2021.
A two-way tie-up between the airline and the hotel giant will let "eligible" members of their respective loyalty programs 'double dip' on points.
Passengers who qualify will be able to earn ALL Reward Points on domestic and international Qantas flights – ALL being the Accor Live Limitless program.
Likewise, eligible guests at any of Accor's 1,00+ properties across the Asia Pacific region can pocket a bonus serve of Qantas Points.
The programs haven't yet revealed which members would qualify, although similar pairings between other frequent flyer programs and hotel loyalty schemes generally restrict this to higher-tiered members.
The reciprocal earning rates in Qantas Frequent Flyer and Accor Live Limitless are expected to be revealed early next year.
Qantas says that its frequent flyers will also enjoy more opportunities to redeem points, while there'll be "a suite of exclusive benefits for top-tier members."
"This is an entirely new way to recognise the loyalty of our frequent flyers which we know will be very popular," says Qantas Loyalty CEO Olivia Wirth.
"Although our members haven’t been flying much lately due to border closures, we know there is huge pent up demand, and we’ve been looking at how we provide even more value when their travel resumes whether that’s for business or leisure."
Other airline + hotel tie-ups prove rewarding
The forthcoming loyalty partnership between Qantas and Accor isn't the first of its kind, with many other major airlines and hotel chains having similar deals in place.
For instance, Emirates and Marriott have a close partnership under the banner of 'Your World Rewards'.
This program allows elite members of Marriott Bonvoy to earn Marriott points on Emirates airfares, and for tiered Skywards frequent flyers to earn extra miles on Marriott stays.
As well, Marriott Platinum Elite members and above get airport benefits with Emirates including priority check-in and boarding, even if they don't have any elite status in Emirates' Skywards program.
A similar collaboration exists between American Airlines and Hyatt, but with added benefits.
Elite members of American's AAdvantage program can unlock fast-tracked status in the World of Hyatt scheme, tailored to be roughly on-par with their frequent flyer tier level.
Closer to home, Singapore Airlines and Shangri-La share a partnership known as 'Infinite Journeys'.
Through the scheme, elite members of Shangri-La Golden Circle can earn Singapore Airlines KrisFlyer Silver Elite status instantly, and with a boost to Gold Elite after just one or three Singapore Airlines flights, depending on tier.
For those with Singapore Airlines status instead, a boost to Shangri-La Golden Circle Jade is given after staying just one night in a participating hotel.
Virgin Australia also offers its elite Velocity Gold and Platinum members a status boost in their choice of Hilton Honors or IHG Rewards Club, but as a one-off favour only, not with recurring benefits.
Additional reporting by David Flynn