Why did QF eliminate the akl/lax route.

7 replies

reno

Qantas - Qantas Frequent Flyer

Member since 20 Sep 2013

Total posts 317

Why did QF eliminate the akl/lax route.It ended with the sad A330 aircraft.The route was was of higher yield then at least 4 routes into Asia to which i am aware from QF Sources they still operate.Does anyone have an idea as to not only you would screw the us /Tasman feeder market,but give total market share to Air NZ.

driley28

Qantas - Qantas Frequent Flyer

Member since 07 May 2012

Total posts 302

It was unprofitable, according to QF when they cut it.

charlieg

QantasFF Platinum

Member since 16 Feb 2012

Total posts 134

More likely they saw the need for better onward connections into Americas. Thats why they canned Syd-Sfo and fly into the American Airlines hub-spoke city of Dallas for faster same-day connections rather than feeding everyone through the west coast.

watson374

Qantas - Qantas Frequent Flyer

Member since 17 Aug 2012

Total posts 1,293

It was not profitable. That's why QF cuts routes, remember? I don't know how they can run a service full but unprofitable (*cough*FRA*cough*), but that's their reasoning.

wilsoni Banned

wilsoni Banned

Qantas - Qantas Frequent Flyer

Member since 28 Sep 2011

Total posts 302

It was done as a sweetener for the EK alliance.  Service was downgraded to a330 then declared unprofitable. This left NZ with all but a monopoly on the route, at least non-stop.  In return NZ didn't bleat as much as it could (should?) have about EK a380's effectively getting added to the QF inventory out of AKL to SYD, then MEL, and now BNE. Wait 2-3 years, then watch for EK a380 AKL-LAX as part of QF alliance - QF has not as far as I know relinquished rights on that route.

reno

Qantas - Qantas Frequent Flyer

Member since 20 Sep 2013

Total posts 317

I agree with most all of what you say.Do you see Qf limiting its its own metal even more.Given this route at the time of its dimise still maintained a  greater pcm,as some flights into ASIA they still operate to this day. 

Koru17

Air New Zealand - Airpoints

Member since 04 Sep 2012

Total posts 103

Hmm I disagree:
From the point of view of a New Zealander, Air NZ has a better product than QF in Y, Y+ and J, so why spend alot of money for a less experience flying QF. Also the a330 was a less desirable option compared to the 777-200ER -300ER and 747-400 that NZ operates to LAX and SFO.
Plus the local stigma of flying on a Qantas aircraft means most NZers would stay loyal to NZ regardless. QF only has 737's operating to NZ.
Lastly, I do wonder why they stopped the service. Even just having an operating flight would surely annoy NZ and steal (some) custom from them - after all QF is not all that bad - well in Y anyway.

watson374

Qantas - Qantas Frequent Flyer

Member since 17 Aug 2012

Total posts 1,293

I'd say that the AKL-LAX flight was a holdover from the days when QF was only able to operate multi-stop services to America.

The QFi A330-300 is pretty dire nowadays, though. I flew VH-QPG Mount Gambier back in July on QF82; with angled-flat J, no W and non-updated Y, it really leaves something to be desired.

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