Good Point!!!, No Loyalty with SQ, just an overcrowded Silver Kris Lounge

Spot On, I'm looking at Turkish Airline, ANA and a few other options after the The First Class Lounge was closed to Beyond and Platinum Plus members, surely SQ could allow SQ Business Travellers who are Platinum Plus or Beyond access to the quieter First Lounge.

I agree and VA does do it more kinder at the gate with there process of asking people if they want to put the bags in the belly.

I agree 100% SpaceCadet 

I am considering whether there are other brands that run targeted promotions in this way. The core strength of loyalty programs should be loyalty itself—focusing on retaining and rewarding existing customers. By contrast, industries such as insurance, gas, and electricity often rely on intr...