I find it interesting that Qantas would entertain prioritising first class passengers who may pay $10K-$15K for a single ticket during the course of a year above Platinum and P1 passengers spending many tens to possibly hundreds of thousands with Qantas in a year.

This seems to be bad news for those seeking complimentary upgrades. Platinum & Platinum One flyers hoping for recognition of their loyalty in at-the-gate upgrades are now likely to be disappointed, as it is much more unlikely that inventory of available business class seats will be depleted.