Aegean Airlines will begin flying its new Airbus A320neo jets this week, and travellers will see a new look inside and out, courtesy of London-based PriestmanGoode.
The Greek flag-carrier already has three factory-fresh A320neo aircraft in its hangars, with another three due in time for the northern summer peak season and 40 more – in both the A320neo and the larger, longer-range A321neo series – to follow.
They'll appear on both domestic and short-range international flights within Europe including Barcelona, Brussels, Frankfurt, Madrid, Marseille, Moscow, Munich, Nice, Tel Aviv, Venice and Zurich.
Apart from the fresh Aegean brand, don't expect any surprises once you step on board: the Star Alliance member is playing it safe with a 'Euro-business class' cabin.
There's a somewhat better-than-economy seat arranged three-across, but with the middle seat left unoccupied and a cocktail table taking the place of a fellow passenger. That's a decent swap in anybody's book.
The 24 business class seats are followed by 156 economy seats, with streaming WiFi entertainment (but on a BYO device basis) and USB sockets from tip to tail.
PriestmanGoode's new look for Aegean "celebrates the whites and silver-blues of the Greek skies, and the vibrant blue of the Aegean Sea", and represents a total brand make-over for the airline "inspired by Greek cultural and architectural heritage."
Aegean CEO Dimitris Gerogiannis says this marks the beginning of a transformation he is calling "Aegean 2.0" with 24 months of "creative innovation" in products and services.