Good to see they're finally coming to town.  But I think you're exaggerating a little in saying it's a 16hr marathon including a stopover in Singapore! That's a couple of 7.5-8hr flights which is pretty easy to handle to Europe.  19hrs PER-LHR or 20hrs NYC-SIN are marathons!

Note the word "select".  Probably flights of 2hrs or more, leaving on a Wednesday when the ground temperature is between 22 and 24 degrees. :)  I'd much rather they introduced real cutlery instead, using those crappy wooden knives and forks is awful.

Per the article, the lie flat is for the crew in the crew rest.  Pax just get reclining.

Another sign that QF really is a Sydney centric airline.  Quite aside from losing the 787 across to Perth, can you imagine the outcry of they took away the QF1 and QF2 flight numbers away from Sydney?  QF9 and QF10 have been MEL-LHR flight numbers for as long as I can remember, they're ...

The dimmable windows are a scourge of flying on modern aircraft.  Intensely dislike them and the crew's attitude of "nope, sorry" when asked to please allow some daylight in.  I specifically choose airlines that allow passengers to choose how much, or how little natural light, they want.