There's a pitched battle being fought for the nation's frequent flyers, with duelling status match promotions from both Qantas and Virgin Australia.
Qantas fired the first shot with its Qantas Status Fast Track offer, aimed at Virgin Australia and 15 other airlines (including Air New Zealand, Etihad Airways and Singapore Airlines) and running until December 18 2020.
Virgin Australia has now responded with its own Velocity Discover Gold status match, launched today and open until December 21.
Update: the promotion has been extended to January 4, 2021 and now also includes all Oneworld member airlines along with Emirates, Air New Zealand and Fiji Airways. Click here for more details.
In common with the Qantas Status Fast Track, the Velocity Discover Gold promotion dangles a year of Gold status as the bait for this switch, beginning with a 90-day trial period during which you must make at least one Virgin Australia single flight and earn at least 80 status credits.
Those status credits can be earned on the ground through retail partners and also via Velocity's Family Pooling option, which lets several members of a family share their status credits and frequent flyer points.
Virgin's Velocity Gold status match is open only to Qantas Frequent Flyer members holding Gold, Platinum or Platinum One status, who need to complete an online Expression of Interest form and submit a copy of their current Qantas Gold, Platinum or Platinum One status card.
One extra perk of Virgin's Gold status match is it also includes Companion Gold membership, through which a full year of Velocity Gold can be gifted to any other Velocity member.
“Virgin Australia was the first airline in Australia to bring genuine competition to the domestic market, and that competitive spirit is in our DNA, so we’re happy to offer a more compelling loyalty offer than what is currently in market,” says Virgin Australia Group CEO Jayne Hrdlicka in announcing the me-too status match.
Click here for full details on Virgin's Velocity Discover Gold status match.
For its own frequent flyers, Virgin is also rolling out a status extension of up to one year or until March 31, 2022 for "eligible Gold and Platinum members".
This requires them to take just one eligible flight with Virgin Australia before 28 March 2021.
Earn as many as 100,000 Velocity Points from a single credit card application in our roundup of Australia's top Velocity credit card offers.