Qantas keen on gate-to-gate gadgets, inflight Internet

By David Flynn, July 28 2014
Qantas keen on gate-to-gate gadgets, inflight Internet

Qantas expects a decision on the use of tablets and smartphones during take-off and landing “within the next month or two”.

The airline is working with Australia’s Civil Aviation Safety Authority (CASA) to gain approval for these and other ‘personal electronic devices’ to be switched on and used through all stages of the flight.

“This would remove the need to power down for take-off and landing, and avoid interruption to people’s inflight entertainment experience” the airline says, although of course they’d have to be in flight mode during the during the taxi, take-off and landing stages.

Also read: Qantas, Virgin Australia hope for green light on gate-to-gate gadgets

Inflight Internet is a bit further down the track, but Qantas continues to track developments both at home and abroad.

“We’re looking at this, and we’ve done a number of trials ourselves, but the technology available has been the challenge” says Olivia Wirth, Qantas Group Executive Manager for Brand, Marketing and Corporate Affairs.

Wirth tells Australian Business Traveller that the airline is “keeping a very close eye” on Telstra’s tests of inflight 4G broadband on Sydney-Melbourne flights.

Read: Telstra tests 4G inflight Internet for Sydney-Melbourne route

“If there’s an opportunity in the future we would absolutely assess this” she says.

“On the ground and in the air, we’re always looking for different ways to innovate with technology” Wirth adds.

“We recognise that everyone’s got an iPhone literally attached to them – case in point!” she laughs, glancing at the iPhone which seemingly hasn’t left her hand for the past hour.

However, Wirth is also keenly aware that for many travellers, those hours in the air provide a welcome oasis of solitude in an always-on world.

“When we talk to our customers about this it’s one that they feel quite strongly about” she admits.

“Many of our customers, including business travellers, believe that a flight is almost their last hope of not being in contact with anyone! And that’s a bit of a luxury these days, so we’ve got to be careful with that.”

“So while we’d like to be able to provide every option to our customers, there’s a 50/50 split in what customers tell us they want.”

Also read: Qantas ramps up inflight movies, boxed set TV shows

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David

David Flynn is the Editor-in-Chief of Executive Traveller and a bit of a travel tragic with a weakness for good coffee, shopping and lychee martinis.

Virgin Australia - Velocity Rewards

25 Feb 2013

Total posts 10

Just returned from Europe and flew Easyjet and British Airways, both airlines had gate to gate for electronic devices.  The Easyjet was Liverpool to Naples and the BA flight Rome to Heathrow.  Interestingly, Ethiad from AD to Heathrow and return did not have gate to gate.  

Air New Zealand - Airpoints

16 Aug 2011

Total posts 9

The main reason would be because Etihad and easyjet + BA operate on different Air Operator's Certificate. For example, Qantas tasman flights (99%) of it allows gate to gate electronics now because the subsidiary Jetconnect operates on the NZ AOC, and CAA has permitted it. Mainline QF does not yet because they operate on the AU AOC, and CASA is yet pass that rule.

Qantas - Qantas Frequent Flyer Platinum

07 Feb 2013

Total posts 548

Australia - always 2 steps behind the rest of the world when it comes to aviation.

11 Mar 2012

Total posts 315

Not sure most aircrew would agree with you Joshua.


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