Virgin Australia - Velocity Rewards
Member since 15 Jul 2016
Total posts 4
They probably need to be more strategic with fewer alliances that work better for both the airline and frequent flyers alike. Concentrate on SQ, DL and HN whilst continuing alliances where helpful for intermediate destinations such as HA. For NZ (the country) fly direct from some of the smaller ports to an Australian hub and distribute from there. Eg Hamilton-Syd would give northern Kiwis access to the Australian domestic market and international connections with just as few hops as Hamilton-AKL-(Syd) (although Sydney would benefit from a domestic/International VA terminal). There are other ports that might work this way as well, plus you could potentially use fully kitted 737s to do add ons to other links (like in the old days).Â
Qantas - Qantas Frequent Flyer
Member since 08 May 2018
Total posts 12
If Qantas are going long haul, single leg through North America and Europe - Virgin should look to do the opposite. Singapore, Abu Dhabi and then London. This gives people the option to so small legs and perhaps overnight in some of these locations.
Member since 04 Nov 2017
Total posts 89
wrote:"Keep flights to LAX, give HKG 12 months, give TT New Zealand. If HKG is a winner, then concentrate on further mainland China ports if available."
Member since 24 Apr 2015
Total posts 14
think VA need 1 or 2 more B777-300ERs. Surely they could "borrow" one from one of their partners like Etihad, even if just for peak season to USA.
Member since 01 Nov 2016
Total posts 143
Too many head winds internal and external. Internal - lack of wide bodied aircraft to build an international business and the CEO likely has over stayed his tenure. External - recent QF/ANZ alliance is a big knockout blow, and major partner Etihad struggling and can't see any immediate change to their fortunes. Key partners who are strong are - SQ and Delta. Option would be to join Star Alliance or SkyTeam.
VA are 'persona non-grata' to the Star Alliance thanks to NZ and UA. SkyTeam is VA's only choice.
Member since 04 Oct 2017
Total posts 6
That would be fantastic
Member since 23 Sep 2017
Total posts 1
Okay Im a little new to Australian Business Traveller but your article referencing, VA, AY, EY, HNA, VS, AZ, FCO or MXP, SA and HA, DL and SQ is somewhat bewildering. Is this a new code or way of writing things, or just a lazy way of expressing names that if stated would allow everyone to understand the article !
Member since 18 Jun 2015
Total posts 81
They are airline codes and aviation abbreviations
Member since 10 Sep 2011
Total posts 45
This is where Badgery's Creek or Canberra Airport can be a bit of a game changer.
Member since 21 Mar 2017
Total posts 41
So many armchair CEOs !!!!!! Sheesh.
Hi Guest, join in the discussion on
What's next for Virgin Australia internationally?
Already have an ET account? Log in below.
Signing up with Executive Traveller only takes a second and lets you
interact with our community. It's completely free and we'll never pass your information on to
Didn’t receive an activation email? Resend one to yourself here.
If you’ve forgotten your password, simply enter your email address
below, then click 'Submit'. We’ll send you an email to re-activate your account and enter a new password.
If you have not received the activation email, simply enter your email address below, then click 'Submit'. We’ll send you an email containing the activation link.
Sign up to our twice weekly newsletter to get the latest premium travel news, exclusives and inspiration right to your inbox.