Why don't Virgin try and 'poach' QF very high FF? Or do they?

15 replies

samson12

Member since 12 Oct 2012

Total posts 12

As a QF P1, flying very very frequently, I am happy enough with the service. They get me there, in reasonably comfort, and high safety, on time most of the time. I do want or need any of the fussy stuff around the FF program (wine, cheese, etc etc). Why don't Virgin try and poach me, and other very FFs? Or do they? Interested to know others' experiences.

MarkJohnSon Banned

MarkJohnSon Banned

Member since 19 Jan 2018

Total posts 41

Most P1s get to that level of status by way of significant international J or F class travel.


VA is barely an international airline - limited destinations, limited frequencies and limited international lounges.

It would be an awfully hard sales pitch.

mannej

QF

Member since 21 May 2014

Total posts 173

They have had heavily publicised Status match campaigns previously.

pab2025

Member since 25 Jun 2012

Total posts 99

How do they (Virgin) know who is elite status?

brinkers

Qantas - Qantas Frequent Flyer

Member since 16 Jun 2011

Total posts 226

I suspect they pitch more at the corporate contract level than at individual FF members.

GBRGB

Qantas - Qantas Frequent Flyer

Member since 21 Jan 2014

Total posts 256

In the domestic space it is predominately a passive business riding on the back of an incumbent who has allowed it to maintain margins and load factors, whilst picking up some disgruntled customers from the dominant player, which happens in every industry, if you weren’t happy with QF you would approach VA anyway, why put a lot of effort into poaching a happy customer and internationally there business in virtually non existent and has little to offer.

Matt_01

Qantas - Qantas Frequent Flyer

Member since 23 Feb 2016

Total posts 59

samson12 interesting comment. Interested to know if you have looked at how you reach and/or retain P1, is it predominately international travel and if so does VA offer travel on the same routes. If there is a fair chunk of domestic travel do you choose to travel QF due to service, lounges etc. As mentioned VA have run status matches but they do not have anything close to P1 and their WP attain and retain SC rates are only marginally higher than QF gold.

What do VA have– there is no life time status, no alliance, no real international reach, their partner network of lounges and carriers is convoluted and seems to be ever changing and finally the recent break up with air NZ. I cannot see what is on offer to entice a P1 to the other side.

Last editedby Matt_01 at Apr 11, 2018, 02:05 PM.

mannej

QF

Member since 21 May 2014

Total posts 173

How do they (Virgin) know who is elite status?

They ask for proof...

johnaboxall

Virgin Australia - Velocity Rewards

Member since 24 Aug 2011

Total posts 384

Call VA and ask about Pilot Gold.

Nick Sydney 2

Qantas - Qantas Frequent Flyer

Member since 22 Jul 2015

Total posts 83

My flying takes me to LHR/SIN/JNB/NYC/LAX. QF7 is one i use to get to NY and thats a short hop from DFW to NY on AA. So everything on QF metal. That's the problem. Virgin are just not able to compete. Great domestic product but internationally its a different story.

CB42

Member since 25 Nov 2016

Total posts 14

As a QF P1, flying very very frequently, I am happy enough with the service. They get me there, in reasonably comfort, and high safety, on time most of the time. I do want or need any of the fussy stuff around the FF program (wine, cheese, etc etc). Why don't Virgin try and poach me, and other very FFs? Or do they? Interested to know others' experiences.

Just called Virgin regarding status match (red on VA and Plat on Q)

The 'call centre' operative not in the least bit interested in discussing.


waratahbay

Qantas - Qantas Frequent Flyer

Member since 14 Mar 2018

Total posts 6

I fell out of love with Qantas a few years ago when I was a P1. I emailed a Virgin GM (can't remember whom) and asked for a match to Virgin P. Agreed to immediately. Haven't looked back. Use SQ for most of my international F travel (streets ahead of QF on every front, especially F food), or Emirates (using up a large balan ce of QFF points). Domestic J on Virgin has improved by leaps and bounds.

Had no choice but to travel QF tin First to Singapore recently. Food was ghastly, and I mean pretentiously insultingly bad; service was, well, standoffish. Made sure I came back Emirates tin (on a QF F ticket).

Go direct to Virgin GMs for a status match. Call centres don't have the interest or the authority.

Garym85

Virgin Australia - Velocity Rewards

Member since 03 Jul 2016

Total posts 1

Call VA and ask about Pilot Gold.

Is this only for Businesses? I read about the process for getting Pilot gold and can easily hit Gold if they count status credits from flying Etihad with my velocity number.

JBL

Member since 01 Jun 2016

Total posts 27

You don't hear about this much for obvious reasons, but VA have done a good job pinching the top tier CL members, as The Club is a significantly better offering.

Boof

Member since 29 Aug 2013

Total posts 33

You don't hear about this much for obvious reasons, but VA have done a good job pinching the top tier CL members, as The Club is a significantly better offering.

Interesting you say that as I am aware of at least 3 significant contracts that VA have lost recently, all with C level staff that have been open arm accepted into the CL.


Poaching people to drink free wine and cheese is one thing, (aka our pollies), but poaching accounts that bring significant revenue is what the game is about.

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