London done, now Qantas eyes non-stop flights to Paris

By David Flynn, March 26 2018

With its Boeing 787 service between Perth and London now flying high, Qantas is already looking ahead to bringing Paris back onto its route map as early as the end of 2019.

Speaking with media on the inaugural QF9 flight from Perth to London, Qantas CEO Alan Joyce said Paris was the next city he hoped the long-range Dreamliner could conquer.

“When we last did Paris it was from Singapore to Paris and it was three a week and it was hard to make it economically work,” Joyce reflected.

“We (now) have the rights to fly to Paris daily; we’ve never had those rights before,” he said, with the higher frequency boosting its appeal to business and leisure travellers alike.

“So we are keen on it, we are interested in it, but we need to bed this one down first,” Joyce said of the new Perth-London route. "We need to show that economically it’s going to work out.”

But the early signs look positive, Joyce revealed. “Bookings are particularly strong in premium classes and for the next month we have 90 percent load factor," he said, adding that as many as 60% of those bookings were to or from Perth and 40% for other cities such as Melbourne and Brisbane.

Qantas will run a rolling assessment of the flight's profitability every month and cast a major review in March 2019, at which point the airline hopes to have the confidence to announce non-stop flights to Paris, perhaps with Frankfurt to follow.

David
David

David Flynn

David Flynn is the Editor-in-Chief of Executive Traveller and a bit of a travel tragic with a weakness for good coffee, shopping and lychee martinis.

puppy79

puppy79

06 Dec 2017

Total posts 112

it should be reinstated.for Paris we had the air france codeshares via singapore or hong kong with qantas connections onto them or ex hkg they if it were not for the emirates partnership could and should have gone into partnership with cathay pacific there for that market till a suitable nonstop australia to europe nonstop plane existed.

Chris_PER

Chris_PER

Virgin Australia - Velocity Rewards

19 Feb 2014

Total posts 451

Thank you for your wonderful insight, whatever you said.

PERflyer

PERflyer

Qantas - Qantas Frequent Flyer

15 Aug 2017

Total posts 80

What a crazy thing to say. QF & CX publically hate each other.

Dale

Dale

Qantas - Qantas Frequent Flyer

28 Dec 2011

Total posts 90

The game changer will be East Coast to EU direct. This will put pressure on the Mid East and Asian airlines.

Joe

Joe

03 May 2013

Total posts 359

Dale its only a game changer if the entire product is comparable. Currently Qantas doesn't cut the mustard. I'd fly EK or QR anyway over QF - eve with a stopover. Far far superior all round product.

maabbot

maabbot

06 Feb 2014

Total posts 91

For those in Perth it's a game changer already...Australia is a far bigger place than just Sydney or Melbourne...

Trogdor

Trogdor

11 Dec 2015

Total posts 68

The more destinations Qantas fly daily + direct from Perth, the more viable it becomes as a mini-hub and hopefully then attracts more traffic to all those routes. Looks promising.

Covvers

Covvers

Qantas - Qantas Frequent Flyer

19 Jan 2018

Total posts 96

Agreed Trogdor. The utility of flights ex PER for those in the main east coast ports will be significantly improved if the volume becomes such that there are regular and seamless connections to PER. There is no reason why PER could not be used in the same way that SIN used to function with the key flights coming in from SYD, MEL and BNE (and elsewhere) so as to make for a seamless connection onto LHR and, potentially, CDG and other European ports.

VZ1_60

VZ1_60

QFF

03 Sep 2014

Total posts 11

this will be good thing, however they will need to sort out the lounges for their loyal customers

drsimon50

drsimon50

qantas

10 Oct 2013

Total posts 113

thats true for people of perth - but those of us in adelaide gain nil time wise flying via perth on the none stop-flight as we still have a stop in perth like DXB for our emirates flights to EU - and with the inc cost of flying the new 'none-stop' its a no brainer to stay with EK for shorter and cheaper flight to EU

DrTGanguly

DrTGanguly

Qantas - Qantas Frequent Flyer

20 Nov 2011

Total posts 185

Respectfully Simon, I disagree with your assertion that the EK via DXB is equivalent to the QF via PER option for Adelaide flyers. Ex ADL if you travel via PER you have a short day time flight (same for the return journey), with the opportunity for a very long sleep on the main flight.

Having flown ADL - LHR and other european ports via DXB I find the flights timing very hard to manage for sleep adjustment. Especially on the return journey where you depart DXB at 0200 and then they immediately serve you a full breakfast. If you are a transit passenger you have usually just had a 7 hour flight from europe followed by several hours in the airport, and as such the last thing you want is to eat a ful breakfast when you get onboard.

Lastly, having not yet tried it I cant say this for certainty but the PER transit lounge and experience look delightful and well streamlined. Certainly better than bus transfers from remote stands and having to transfer terminals in DXB.

Mightyreds

Mightyreds

Qantas - Qantas Frequent Flyer

09 Feb 2015

Total posts 255

It's great to have options and Qantas are certainly looking to plan ahead and provide travelers with options. But I certainly hope they retain Singapore as a stop over option for flights to London moving forward as 17+ hours in an aircraft does not appeal to me at all.

Chris2304

Chris2304

Qantas - Qantas Frequent Flyer

10 Apr 2013

Total posts 386

Hopefully Qantas revises the 787 Premium Economy before the second group of 787s arrive for Paris and other US flights

Covvers

Covvers

Qantas - Qantas Frequent Flyer

19 Jan 2018

Total posts 96

I see that a learned review of the PE product has just be posted. Perhaps you can reserve judgement until you have taken it in?

john wayne

john wayne

23 Mar 2018

Total posts 21

When you check a price East coast Lhr on qantas site now it automatically sends you via Per. How many seats have they just shuffledcfrom other routes?

JKH

JKH

Qantas - Qantas Frequent Flyer

23 Sep 2017

Total posts 127

CDG has been an on-again/off-again affair for QF over the decades. What will make it stick this time?

watson374

watson374

Qantas - Qantas Frequent Flyer

17 Aug 2012

Total posts 2221

The rights to run a daily service. It literally says so in the article.

Booster

Booster

United Airlines - Mileage Plus

17 Feb 2016

Total posts 47

Got to hand it to the Red Roo..only they could launch an ultra long haul flight in 2018 using a brand new aeroplane without offering wifi and get away with it.

Nick Sydney 2

Nick Sydney 2

Qantas - Qantas Frequent Flyer

22 Jul 2015

Total posts 223

Believe me when I say there are some of us who positively are thrilled that there is no WiFi.One of the few times that no one can bother me for a while.

ChickenorBeef

ChickenorBeef

Qantas - Qantas Frequent Flyer

21 Jun 2017

Total posts 25

Amen. Best. Moment here yet

Traveller14

Traveller14

17 Sep 2015

Total posts 391

An article in a London newspaper says of the passengers on the new QF9/10 routing via PER, 60 per cent originate in the UK. The telling point is an admission that the yields are a lot lower ex LHR.

This may be a clue that the route will not be a moneyspinner.

If so, how long will QF give the PER - LHR nonstop dailies or will it just keep 'em operating because it has too much 'pride' not to?

There's also heaps of competition on the Kangaroo route and many airlines via Asia are only a couple of hours slower than MEL or SYD via PER to LHR, especially if the others have quick connections at their hub.

patrickk

patrickk

Qantas

19 Apr 2012

Total posts 391

I am not sure that 60% originates in the UK suggest low yields. The balance may be connecting from the the rest of Europe not to mention Australians on the return leg of their ticket. The 60% figure may suggest they are taking passengers from BA, and do not the high number of Brits residing in Perth. The yield on that figure may in fact be well into the 90s. The fact that there were a few empty seat on the inaugural flight is more to do with blocking off seats that low demand.

Rav

Rav

18 Aug 2017

Total posts 40

If I read the article correctly the QF 9 flight originates in Melbourne, so you get on in Mel and have a relaxing x time in Per then fly to LHR, ADL and SYD,BRI all have the option of flying to Melbourne either for a stopover or direct to catch the flight and earn extra SC,

QF economy seats for the hr or 2 is not a hardship.

Nick Sydney 2

Nick Sydney 2

Qantas - Qantas Frequent Flyer

22 Jul 2015

Total posts 223

Likely that well known reliable rag called the Daily Mail...

Red Cee

Red Cee

15 Feb 2018

Total posts 45

Traveller14, your assessment of the direct PER LHR route is very negative. If Qantas didn’t think the route would be viable, they wouldn’t have commenced it in the first place. I think you will find that it will stay, and further direct flights to Europe will commence from Perth.

SeaVisionBurma

SeaVisionBurma

Thai Airways International - Royal Orchid Plus

13 Jan 2017

Total posts 33

Red Cee, the ongoing viability of the PER-LHR route is still to be seen. My thoughts are that it is more a stepping stone or test case to future East coast to Europe direct flights. Its entirely conceivable that Perth could eventually be dropped for the direct Europe routing once the next generation of aircraft become available to Qantas in 4 or so years and they commence SYD/MEL to London/Europe
In the meantime, I agree with you that Perth to other European destinations will likely start - but I would not be surprised if this all changes once an aircraft is launched that will do these flights from Sydney or Melbourne in future.
Would be interested to see what others think, including the ABT gurus

lakepacificair

lakepacificair

25 Nov 2016

Total posts 27

If QF serves London, Paris and Frankfurt, the network map for Europe will look decent.

foxc1

foxc1

Qantas

08 May 2014

Total posts 10

Agree with the post above, this is putting a toe in the water to test the market. The real test will be if they get an aircraft, or when that is, that can do MEL & SYD to LHR, whether there will then be enough demand from PER to continue with 787 direct from here. Hope so.

P1

P1

24 Apr 2017

Total posts 37

Good luck with that Joyce. After the initial euphoria, I doubt you will be able to even come close to filling the B787's to London, let alone Paris. Melbourne travelers will prefer to go via Singapore or Dubai and avoid the 17 hour slog.

Likewise British tourists aren't interested in going to Perth or via Perth, they will fly to Sydney via other carriers who will also give them WIFI for the duration!

AJ Smith Perth

AJ Smith Perth

Singapore Airlines - KrisFlyer

07 Mar 2018

Total posts 7

P1, I have been flying the DXB-PER route regularly since 2007 and in the case of EK carry huge numbers of Brits to Perth as it is a destination port for VFR. It should be remembered Perth has a very large UK migrant community. European and UK Short stay tourists, as strange as may seem to you, come in significant numbers via Perth as part of the experience before flying on to the East Coast. As for WiFi, that doesn’t seem to be a priority for most of these pax. After lights out most people are catching some sleep and not keen to pay the exhirbitant WiFi rates charged.

To demonstrate the Uk and European traffic in and out of Perth, up until the introduction of the A380 to Perth, EK flew 3 x 777 flights a day to Perth. EK still fly daily 777 and A380 flights to Perth with QR about to replace their daily 777 with the A380. Perth is a destination in its own right these days.


maabbot

maabbot

06 Feb 2014

Total posts 91

P1 - PERTH has better beaches and better weather than Sydney or Melbourne...something the brits love...

Mattr72

Mattr72

21 Apr 2017

Total posts 7

So what’s happens to Perth when QF can fly direct to Paris/Frankfurt from the eastern seaboard. Is Perth just a stop gap measure?

It’s great that Qantas looked outside the square to take it up to the middle eastern airlines & asian airlines with Perth. A great marketing ploy to say you can fly to Europe/uk direct from Australia.

Looking forward to the next gen aircraft that Qantas will select to go direct from the eastern states to Europe & beyond.

maabbot

maabbot

06 Feb 2014

Total posts 91

The marketing ploy is this romantic notion you'll see non stops from Sydney and Melbourne to a host of cities in Europe...we'll be lucky to see a Sydney- LHR non stop by 2025 and forget about Melbourne...

John C

John C

Air New Zealand - Airpoints

08 Aug 2014

Total posts 39

The operative word n all this discussion of mega-hour flights is by P1 above: slog. I've done AKL-DOH and the reverse and even in J it's "are we there yet?". And the Y leg knocked me around for days. Why should you have to treat travel as if it's a spa regime and prepare for it and be abstemious and careful and not enjoy the experience? I predict that purgatory-type mega-flights will be a phase that passengers will eventually reject. In the meantime I'm with Nancy Reagan: Just say: No!

Dunc

Dunc

30 Sep 2011

Total posts 43

Their doesn't seem to be many FF posting on this?

Fact QF has reduced it's daily MEL-LHR from A380 to a 787 so it has reduced the number of seats not increased them. I would hope it has good J bookings via Perth as it has reduced the number of seats dramatically and no F! QF now only flies the A380 via Singapore no QF metal goes to Dubai anymore. The only day flight is Emrates 5am (sort of day) Mel-Lhr. Paris would be significantly cheaper than LHR due to the UK passenger carbon tax. QF has tried twice in the last 10 days to change my Mel-Syd-Sin-Lhr booking via Per so am not convinced about the great bookings on this route? All the reviews I have read on Per-Lhr have been complimentary flight by QF. What's the new terminal like in Perth for those passengers in or out of the new lounge, like Sin or Dbx or bloody well doubt it!

Red Cee

Red Cee

15 Feb 2018

Total posts 45

Alan Joyce has indicated that Paris won’t be looked at until direct to LHR has proved profitable. So it may be a while.

kimshep

kimshep

Qantas - Qantas Frequent Flyer

11 Oct 2014

Total posts 476

LOL .. re. LHR - if you can't make a 'game-changing' route (PER-LHR) work .. with a 'revolutionary fit-out' .. to one of the world's most popular airports .. with all of the potential feed from MEL, SYD, ADL, BNE etc .. then someone has been seriously drinking their own Kool-Aid.

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